Your makeup stays in place all day with e.l.f. Cosmetics Power Grip Face Primer. This gel-based, hydrating face primer creates a smooth, soft-focus canvas while locking makeup in place for long-lasting wear. Enriched with Hyaluronic Acid, it delivers lasting moisture for a plump, refreshed complexion, making it ideal for seamless makeup application on all skin types and tones.

Key Benefits:

• Provides strong grip to keep makeup in place all day
• Smooths skin texture for a flawless, soft-focus finish
• Hydrates and preps skin for better makeup application
• Non-comedogenic formula that doesn’t clog pores
• Creates a translucent, natural-looking base

Key Ingredients:

• Hyaluronic Acid – helps retain moisture for a plump, hydrated complexion
• Niacinamide – supports skin clarity and even tone
• Rosmarinus Officinalis (Rosemary) Leaf Water – provides soothing benefits
• Peppermint Leaf Water – offers a refreshing feel
• 100% vegan and cruelty-free formula with no toxins

How to Use:

• Apply evenly to clean, moisturized skin before makeup
• Use fingertips to gently pat the primer into the skin
• Allow 30 seconds for the primer to set before applying foundation or other makeup
• For best results, use daily as part of your makeup routine

Additional Information:

• Size: 0.811 Fl Oz (24 g)
• Suitable for all skin types and skin tones
• 100% cruelty-free and vegan
• For external use only; discontinue if irritation occurs

Enhance your makeup’s performance while improving your skin’s look and feel—experience a smoother, more hydrated base that keeps your look flawless from morning to night.