{"product_id":"the-four-principles-multiply-your-impact-in-life-and-leadership","title":"The Four Principles: Multiply Your Impact in Life and Leadership by Adrian Gore | Business Development Book","description":"\u003cbody\u003e\n\n\u003cp\u003eDiscover the framework for creating enduring value and mastering your potential with 'The Four Principles: Multiply Your Impact in Life and Leadership' by Adrian Gore, founder and CEO of Discovery and Vitality. This hardcover book, published by Macmillan Business, reveals the guiding principles that transformed a single idea into a global financial group serving over 40 million customers.\u003c\/p\u003e\n\n\u003cp\u003eExpertly written for leaders and aspiring entrepreneurs, this book delves into the behavioral science and 'multiplier effect' that drives remarkable results. Learn how to harness your potential for personal and professional growth in today's complex world.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey Principles Explored:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDisciplined Optimism:\u003c\/strong\u003e Understand why choosing optimism is the most rational path to seizing overlooked opportunities.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFocused Urgency:\u003c\/strong\u003e Recognize how a shorter perceived timeframe for impact can act as your greatest motivator.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDeclared Goals:\u003c\/strong\u003e Leverage the psychological power of avoiding loss to unlock radical motivation and decisive action.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eThe ‘Pareto Tail’:\u003c\/strong\u003e Learn to identify and target high-power decisions that can determine your life's trajectory.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Adrian Gore\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBinding:\u003c\/strong\u003e Hardcover\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePrint Length:\u003c\/strong\u003e 336 pages\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 30, 2026\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 16.38 x 3.05 x 24.26 cm\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 542 g\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eReading Age:\u003c\/strong\u003e 18 years and up\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThis essential reading challenges outdated mental models and provides actionable insights for those seeking to make a significant impact on the world.\u003c\/p\u003e\n\n\n\u003c\/body\u003e","brand":"by Adrian Gore","offers":[{"title":"Default Title","offer_id":57825725317502,"sku":"1035076470","price":23.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/3919\/1207\/files\/71gVfPXohIL_1bae2746-4055-4885-a019-fc88e9c1c07b.jpg?v=1786373987","url":"https:\/\/www.yachew.com\/products\/the-four-principles-multiply-your-impact-in-life-and-leadership","provider":"Yachew","version":"1.0","type":"link"}