Make a bold statement with Rimmel's Lasting Finish Lipstick in shade 170 Alarm. This vibrant, head-turning lip color delivers intense, long-lasting wear for up to 8 hours, perfect for those who want reliable, all-day confidence. The smooth, creamy satin finish glides on effortlessly, offering comfortable wear without drying out lips. Enhanced with Colour Protect technology, it provides 25% more colour impact for a truly striking look that flatters a variety of skin tones.

Key Benefits:

• Long-lasting wear up to 8 hours
• 25% more colour impact for vibrant intensity
• Smooth, creamy texture for comfortable application
• Colour Protect technology enhances staying power
• Flattering shade suitable for multiple skin tones

Key Ingredients:

• Ricinus Communis (Castor) Seed Oil – helps moisturize and condition lips
• Candelilla Wax – provides structure and smooth application
• Copernicia Cerifera (Carnauba) Wax – adds shine and durability
• Tocopherol (Vitamin E) – antioxidant properties to support lip health
• Chamomilla Recutita (Matricaria) Flower Extract – soothing botanical ingredient
• Cucumis Sativus (Cucumber) Fruit Extract – helps refresh and calm lips

How to Use:

• Apply directly to bare lips for a bold, even finish
• For enhanced longevity, pair with Rimmel London's Lasting Finish 1000 Kisses Lip Liner
• Reapply as needed, especially after eating or drinking
• Layer for increased intensity

Additional Information:

• Weight: 4 g
• Dimensions: 2 x 2 x 7.9 cm
• Suitable for all skin types
• Store in a cool, dry place away from direct sunlight

Elevate your makeup collection with this elegant, dependable lipstick—ideal for everyday wear or gifting to a loved one. Live the London look with Rimmel: bold, urban, and unapologetically expressive.